Instagram Reels

Instagram Reels is a brand new tool offered by Instagram that gives you the opportunity to record short videos of 15 seconds including music and cool AR Filters. Reels can be found or created in your Stories, Feed and in the new Reels Tab that is automatically created on your profile. 

Instagram Reels are the latest video feature on Instagram that is available in the USA and other 50 countries ( the U.K., France, Germany, India, Australia, Spain, Mexico etc. ) 

Instagram Reels has its own version of the For You page that can be found in Reels Explore Feed which includes all the reels feed. There you can discover the reels of your Instagram Followers or you can explore other reels that are trending and more popular. 

The Reels Explore Tab can be easily used by scrolling through all the videos suggested. 

Well, Instagram Reels looks to be similar to TikTok videos which is also in trend now on social media and its algorithm seems to be analogous to TikTok For You page. It depends on the people you are following, the content that you interact with and of course, the location. 

You can easily get thousands of insta-views and insta-likes, insta-comments, and, insta-followers

How to create Instagram Reels ?

Creating Reels on Instagram is very simple and Easy, you only need to open Instagram camera taping on the Reels tool, and VOILA , you are ready to start your reel recording. Once opened , you will see a variety of creative editing tools that will help you to create your reel to look cool and unique. This way, you are getting a lot of Instagram Views and Instagram Likes

These editing tools include:

  • Audio
Search for a song from Instagram music library. You can also use your own original song by recording a reel video. Another good thing is that other people can use your song by simply selecting your audio and pressing on “Use Audio”. This option can occur if your account is Public and not Private. 

  • AR Filters
Select one of the many effects from the effect gallery, created by Instagram or creators all over the world, use them to record many reels videos with a lot of cool effects. 

  • Timer and Countdown
Set the timer to record any of your clips hands-free. Once you press record, you’ll see a 3-2-1 countdown, before recording begins for the amount of time you selected.

  • Align 
Line up objects from your previous clip before recording your next to help create seamless transitions for moments like outfit changes or adding new friends into your reel.

  • Speed 
Choose to speed up or slow down part of the video or audio you selected. This can help you stay on a beat or make slow motion videos.

Reels Sharing 

With Reels, you can share with your Instagram followers and can be discovered by the huge, diverse Instagram community on Explore which gives you a good opportunity to reach more Instagram views, Instagram likes and Instagram comments .

  • If you have a Public Account: 

You can share your reel to a dedicated space in Explore, where it has the chance to be seen and discovered by the wider Instagram community and getting more Instagram views . You can also share your reel with your Instagram followers by posting it to your Feed. When you share reels featuring certain songs, hashtags, or effects, your reel may also appear on dedicated pages when someone clicks on that song, hashtag, or effect. 

A good advantage to reach your engagement rate, right ?

  • If you have a Private Account: 

Reels follows your privacy settings on Instagram. You can share to Feed so only your Instagram followers can see your reel. People will not be able to use original audio from your reels, and people cannot share your reels with others who don’t follow you. This way, you might get a small engagement rate and your Instagram likes, Instagram views and Instagram comments won’t reach a high level.

Whether you have a public or private account, you can share your reel to your Story, close friends, or in a direct message. If you do so, your reel will look as a regular Story , it will not be shared to Reels in Explore and will not appear on your profile, it will disappear after 24 hours. 

Instagram Reels for Business 

Instagram Reels are a new way to build your community and to reach much more Instagram followers and more Instagram views. It is a good way to make your business more popular on Instagram and on the entire online market.  

Another good part of Reels is that you can very easily create a good relationship with your customer or create a new one. Sharing with them your feelings and products/services is a better way to build that trust between both parts. 

There are more ways of how to start your business on Instagram via reels for example:

  • You can start record and share videos that include an educational information
  • Share your best products and customers feedback 
  • Provide more detailed information about your services 
  • Create funny and cool videos based on real stories etc.


Instagram Reels is one of the free tools offered by Instagram that gives you the opportunity to develop your personality and your business in the online environment. Creating mini-clips on Instagram is fun and cool. This way your Instagram profile will get more Instagram Followers, Instagram Likes, Instagram Views and Instagram Comments, also, your engagement rate will be on a high level.