Instagram users that have a big number of Insta comments on their posts are among the most popular and it demonstrates a good engagement rate. If you are sharing content and not receiving any Instagram comments despite having a lot of followers, you should probably reconsider your marketing strategy and come up with new solutions.
A large amount of IG comments on your account is proof of business’ popularity, because it demonstrates the fact that you are posting interesting content and grow your Instagram account. While seeking an influencer who will advertise your products, you should take into account the comments as it shows a big community that can be converted to new customers. That is why influencers running Instagram channels strive to receive more comments and buy real Instagram comments.